Tour Attraction Media’s New, Citified Offices by Sid Lee Architecture

Sid Lee Architects – designers of Red Bull Amsterdam – have recently completed a project for Attraction Media Group. Here are a few notes about the work:

“This project consisted in creating an office space that would house the six divisions of Attraction Media Group. Our biggest challenge was to regroup the various divisions under one roof without dissipating their respective identities. We came up with a clever city metaphor, which saw the office transform into a small-scale metropolis, complete with neighbourhoods, plazas, streets and perspectives.”