Inside FiftyThree’s New York City Design Studio

  • Client FiftyThree,
  • size 6,600 sqft
  • Year 2014
  • Location New York City, New York, United States,
  • Industry Design,
  • +ADD has recently designed a new office for FiftyThree, a New York City-based design firm known for their products Paper and Pencil.

    FiftyThree is a space to create – a combination between workspace, library, home and a forest. Honest materials and understated confidence. Under this creed – that we never lost sight of – we created a space that involved a very honest and open layout that promoted teamwork and collaboration.

    The selection of materials: walnut wood, blackened steel, glass, and  concrete complemented by a couple of accents of marble became our palette to start drawing what became an office space that reflects our client’s pillars. In a very simple but organized way we created avariation of spaces that enhanced the everyday working experience, but also developed unknown or new ways of working.

    For example, the wood platforms in the center of the space consist of an elevated space that has the function to gather people but it also allows you to have a different perspective of the space by the simple fact that they are elevated. We strongly believed at +ADD that by changing the spatial perception we could also trigger different behaviors and approaches towards the regular meeting experience, which does not only happen around a conference table. Both Client and Architect understand the design process, our concerns were the same and the input from them was always so relevant and nourishing. The result is a space that invites you to stay, share ideas and create the most amazing and well thought products.

    The office space is located in 60 Hudson Street Building, formerly known as the Western Union Building, is a full block telecommunications building built in 1928-1930 and was designed by Ralph Walker. Both the interior and exterior of the building, which is now one of the most important Internet hubs in the world were designated New York City landmarks in 1991.

    Architect / Designer: +ADD / Laura Gonzalez Fierro
    Collaborator: Carolina Rivera
    Structural Engineer: Anthony Gennaro P.E.
    General Contactor: Northern Bay Contractors, Inc
    Photography: Matthew Williams