Dewynters Offices – London
Soul Spaces redesigned Dewynters’ London office, merging spaces and incorporating bold, theatrical elements like colour blocking to create a cohesive, energizing space that reflects the brand’s identity.
Dewynters is London’s leading advertising agency for live entertainment. They reached out to Soul Spaces as their office space had grown tired over the years — it was lacking in character and cohesion, and no longer reflected their brand and team.
When the decision was made to merge two separate spaces, it resulted in a disjointed and uninspiring working environment. Dewynters enlisted Soul Spaces to reconfigure the space. Dewynters’ slogan, ‘We love it when you’re the centre of attention’ became the guiding principle for the redesign.
Their work in theatre advertising motivated the inclusion of bold, dramatic elements throughout the design. By using colour blocking and other theatrical touches, Soul Spaces brought depth and a sense of play to their workspace.
The previously unwelcoming reception area was reconfigured to make an impact, with strong brand messaging and striking design features to greet employees and visitors alike. Innovative flooring designs replaced outdated carpets, adding texture and dynamic shapes that define different zones within the office while introducing a fresh, modern aesthetic. Thoughtful colour blocking was used to enhance the building’s architectural features, celebrating its unique character.
The transformed office is a true reflection of Dewynters’ energy and roots. Bold design elements, functional layouts, and thoughtful touches served to create a space with a strong sense of identity.
Design: Soul Spaces
Project Team: Demet Ogutler, Charlotte Monks, Joe Gillam, Ailsa Cary
Photography: Peter Ghobrial
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